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For Founders
Customer Discovery . AI-Powered

Before you spend a dollar,
know who your customer is.

Most tools help companies analyze customers they already have. KnoWho is built for founders who haven't found their first one yet.

โŒ Other ICP tools
Fill a form about who you think your customer is
Get your assumptions formatted as a "profile"
Done in 10 seconds -- nothing challenged
No validation. No next step.
โœ“ KnoWho
Conversational -- asks one sharp question at a time
Challenges vague answers before building the profile
Scores your assumptions by risk level
Hands you 5 interview questions to validate it live
๐Ÿ’Š
Vitamin or Painkiller?
Rates whether your product is a must-have or a nice-to-have for this customer
โš–๏ธ
Segment Showdown
Scores 2-3 customer segments side by side so you pick the right beachhead
๐Ÿงช
Assumption Risk Meter
Flags which beliefs about your customer are most likely to be wrong
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Interview Starter Kit
5 tailored questions ready to take into your first real customer conversation

Takes 10-20 minutes . No account needed . Your answers stay private

Foundation